I'm Kelsey Earl, a Realtor with Keller Williams South Valley. I work Herriman and the south end of the Salt Lake Valley — Herriman, South Jordan, Daybreak, Riverton, Bluffdale and Draper. Straight answers, no pressure, no jargon. And if the plan is eventually St. George, I work that end of the state too.
Most of the people I help are buying or selling in Herriman and the south Salt Lake Valley. Some are making one move that looks like two — selling up here to land in Washington County. I work both ends of Utah, so that gap is mine to manage, not yours.
Every weekday at 3 I go live with Ask Kelsey and answer whatever people send in. Bring yours — let's talk it through.
Pricing is a strategy, not a guess — and marketing is a system, not a sign in the yard. Here's what I run.
Three prices, not one. I build every listing plan around three defensible numbers and show you the trade-off in each — instead of handing you a single figure and calling it the market.
Video first. Your home gets a real walkthrough, not twenty still photos and a floor plan. Buyers relocating from out of state decide from video before they ever book a flight.
Paid social, aimed. Facebook and Instagram campaigns targeted at the buyers actually shopping your price band and your area — not a boosted post to whoever happens to scroll by.
An audience that already exists. A YouTube channel, a weekly live show, and a newsletter read by 2,329 subscribers. Your listing goes in front of people who were already paying attention.
You see the numbers. Traffic, showings, and what the feedback is actually saying — reported to you, not summarized when it's convenient.
Honest questions about your space, your equity and your next five years. Sometimes the answer is "stay" — I'll tell you that.
Take the quizTell me about your current home up north and I'll show you exactly what that equity unlocks in Washington County.
Run my numbersThe fear nobody addresses: selling and having nowhere to go. Here are the ways to bridge it, with the real cost of each.
Send me the guideEvery quarter I pull the numbers on both ends of the state and build the Trade-Up Ladder — what your northern Utah home realistically trades into in Washington County. No fluff, no national headlines.
I'd rather send you to the source than pick the three that make me look best. Read all of them on Google.
Short answers to the questions people actually send me — buying, selling, contracts, and the towns themselves. New ones most days.
Everything Washington County, once a month. What the market is actually doing, what it is like to live in each of the five cities, and the questions people ask me most. Free.
Subscribe on LinkedInWhat homes are actually selling for, which cities feel like what, and the stuff you only learn from spending time down here. New issue every month.
Fifteen minutes, no pitch. Tell me what you're thinking and I'll tell you honestly what I'd do — even if the answer is "wait a year."
Call 801-419-8917 and you'll get a person, not a call center.
Passion for the work.
Peace for you.
Serving Herriman and the south Salt Lake Valley — South Jordan, Daybreak, Riverton, Bluffdale, Draper and Salt Lake City. And Washington County — St. George, Washington City, Hurricane, Ivins and Santa Clara.
